The Truth About Marketing

30th October 2009

A guide to why, what and how marketing will change your business and increase your company’s success. This seminar will focus on some top level concepts of products, markets, brands, customers and communication and will sum up with the business drivers for each of these areas, finishing off with a series of statements about truths and misconceptions about marketing and an exercise self scoring your business drivers personally.

“The speaker gave good insight into marketing for SMEs and highlighted significant areas to address when considering a marketing plan”

Stephen Lee, Simul8

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